In today’s digital driven world, it is important that your business has an online presence. This is especially important if you are looking to expend and enter new markets. What today’s customers want is easy and instant access to products and services. The right shopping cart software can help you build and customize a website for your business and host an online store. Shopping carts also accept payments through a variety of gateways your company’s website, making it much easier for both you and your customer.
How Does A Shopping Cart Host Work?
The software helps you to build a website for your business. With a shopping cart and an online store builder you can advertise and/or sell your products to your customers. Most shopping cart software companies offer a variety of ready to use templates for people to build their own online store and website.
These templates that are provided can be altered to match the theme of your company. However, if you are looking for a fully customized template there are some shopping cart hosts that provides that service too. With the ready to use templates you can easily change the text, font, images and add products to your page. Some of the best shopping cart software provide its users with a drag and drop editing system. This allows its users to adjust their website by simply placing items where you want them. For a more technical and customize edit, some of the best online shopping carts allow you to edit using CSS and HTML.
Besides just making your page look good, the software also allows you to customize shopping cart options. You can then give your customers the option of checking out as a guest or require for them to create an account with the company.
Majority of the online store software’s today have mergers with a variety of payment gateway providers all over the world. Some hosts offer as many as 100 and some offer as little as 2. If you are planning to open your business to the international market then it would be best if you went with a shopping cart provider who offers a wide variety of payment gateways. It will make it much easier for your international customers to pay you using a payment method they are comfortable with and trusts.
When looking for a shopping cart provider, remember to keep security in mind. Make sure that the provider that you pick offers a dedicated SSL certificate with their software plan. There are providers who offers a shared SSL certificate and will charge you additional fees for a dedicated certificate. Just in case you aren’t sure of what an SSL certificate is, it is a digitally bind a cryptographic key to a company’s details which you can install it onto your webpage. It will activate a padlock and it will allow secure connections from a web server to a browser.
How Much Will A Shopping Cart Software Cost?
Another important factor to consider when picking a shopping cart software provider is how much it will cost. Of course this entirely depends on the provider you pick and the packages that they have available. Most companies offer small, medium and large plans to its customers. Some even offer customized packages.
Most software companies do not charge setup fees or transaction fees. The only think you need to pay them for is the software. But, often payment gateways charge a separate transaction fee when they process your payments. How much? That depends on the payment gateway company.